New content providers will bring Internet video to Sony’s BRAVIA Internet Video Link service for download by users with BRAVIA HDTVs equipped with the optional BRAVIA Internet Video Link. New content providers to join Yahoo!, AOL and Crackle include:

• CondéNet - four new Internet channels later this month, offering award-winning fashion content from Style.com, lifestyle content from Men.Style.com, food/dining content from Epicurious.com, and travel content from Concierge.com
• Sports Illustrated - opening with the magazine’s annual swimsuit issue including behind the scenes videos and interviews and other sports content at a later date
• blip.tv - the recently launched social media Internet channel will bring content from Rocketboom, Unleashed, Break a Leg, Alive in Baghdad, Goodnight Burbank and Geek Entertainment TV
• Sony Pictures - two new Sony Pictures Internet channels add televisions programs and promotional trailers with a focus on shorter programs

The good news for potential purchasers is that the Sony provided videos are free if you have a BRAVIA HDTV and the optional BRAVIA Internet Video Link module.

Sony’s BRAVIA Internet Video Link is a small, attachable module which will fit to the back of a majority of the company’s 2007 BRAVIA television models, including all of the post June shipment BRAVIA LCD flat-panel TVs. The module provides convergence between your HDTV and the Internet plugging directly into an Ethernet connection.

It will be interesting to see what market leverage content provision will provide Sony with sale of their HDTVs. The concept of Internet delivered video content is sure to gain a boost from a new light detector developed by Intel as reported by Technology Review. It will enable three core components of telecom networks to be manufactured from silicon using standard processing techniques, cutting costs compared to existing technology by hundreds of times. Resulting significantly cheaper Internet bandwidth will fuel Internet-HDTV convergent technologies such as Sony’s BRAVIA Internet Video Link and HP’s MediaSmart 1080p LCDs.

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