Those anticipating the arrival of large screen OLED (Organic Light Emitting Diodes) HDTVs will be pleased with the news that The Nikkei has reported that Panasonic and Sumitomo Chemical will be co-producing 40-inch or larger organic EL (OLED) HDTVs. They are planing to start production in 2010 with the target of having a 10,000 yen/inch (US$100/inch) HDTV by 2015.

The HDTV is expected to consume a miserly 40W which promises some impressive power savings as a 40 inch LCD (CCFL backlit) will consume somewhere in the order of 225W. Additionally, the HDTV is expected to be only 3mm thick and with a brightness over 20 times that of a plasma display.

Previously Panasonic has stated that production lines at its new IPSalpha Himeji plant (scheduled to commence operation in 2010) will also serve as a possible base for future development of large-sized Organic Light Emitting Diodes (OLED) TVs.

[via JCHNetwork]